About Us

We love coffee, art and long walks on the beach... wait, wrong profile!

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The Clever Cup Coffee & More is locally owned by coffee lover Edgar de la O and international jewelry artist Tracy Jones-De Chevron Villette. Edgar spent his 20's writing scripts and drinking outstanding coffee in New York City, and Tracy relocated to Sarasota after a decade as a jewelry designer in England, France and Tokyo. The two bring their passions together to create this unique cafe and store featuring the area's best locally roasted coffee and some of Europe's up and coming jewelers and artists.


Once you wake up and smell the coffee, it's hard to go back to sleep.

Fran Drescher

Clever Cup Staff

Edgar Del-La-O Owner & Baristi

 A graduate of New York University's Tisch School of the Art's, Edgar spent his 20's writing scripts and drinking outstanding coffee in New York City. He returned home to Sarasota in 2005 and has always dreamed of owning a business that serves the community he loves.

Tracy Jones-De Chevron Villette Owner & Jewelry Designer

Tracy relocated to Sarasota after a decade as a jewelry designer in England, France and Tokyo. After meeting Edgar and Lindsey through a play date with their children, the families became friends and identified their desire to create a unique cafe and store in their neighborhood featuring the area's best locally roasted coffee and some of Europe's up and coming jewelers and artists.

Lindsey Nickel Marketing Director

Lindsey brings more than a decade of experience working for international brands including Starbucks, OSI Restaurant Partners, Uncle Ben’s, Pedigree and DeBartolo Sports into creative messaging and content production for our clients. She oversees creative services and manages advertising, graphic design, video production, digital content and marketing. Her creative team has won top creative honors at the American Advertising Awards, The Telly’s and the Florida Public Relations Associations Image Awards. Their work has delivered millions of eyes-on -impressions for local, regional and national campaigns.


We Feature Local Art

We team up with local artists to display local artwork for sale such as:

Naomi Dawson

Ever since I remember I have loved being creative and especially drawing in  particular. I started when I was little, when I'd sit in front of the TV with a big pack  of felt tip pens and block of A4 paper.

Nowadays I still draw by hand in pencil and then ink. Once I'm happy with  the drawing, I scan and colour on them on the computer. I love mixing traditional  illustration design with modern technology.

I get my inspiration from the holidays I've been on to Sweden. It was such a  beautiful place, with the most colourful buildings and houses. As well as good old  English household items like Marmite and Heinz baked beans. I also have a real  interest in graphic novels and the comic strip format. I find there is something  really captivating about the square picture layout which reveal stories.

I create a range of personalized illustrations too. I call these personalized  drawings "no-me Adventure" Illustrations and they are little comic strip  illustrations about people, and the adventures they have been on. To create  these, I require photos supplied of the person or people being illustrated and use  them to help create the scenes in the Adventure. They make the most perfect  personalized present for those "big" birthdays, anniversaries, wedding gifts and  bridesmaid presents in particular.

Check all the local artists featured in our store